Popshop Life, an e-commerce app, aims to provide a fun, interactive environment for fans to engage with their favorite vendors while watching their live shows, serving as an important platform for the fandom community. This time, I was asked to create a video to promote their new gifting feature before the holiday season.

Client: Popshop Live
Role: Graphic & Motion Designer
Creative Direction: Lia Fernandez
Design Lead: Candice Botelho